Here is what ‘done is better than perfect’ means:
If I had to edit my bio to make it fun and snappy (like this webpage is!), or had to spend time to fix the leading here, this project would never get published.
As Mark Twain said: “I apologize for such a long letter – I didn’t have time to write a short one.”
So, here are my formal few lines:
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Liron Lavi Turkenich is an independent typeface designer and a design entrepreneur based in Israel. She holds a B.Des in Visual Communications from Shenkar College in Tel Aviv and an MA in Typeface Design from University of Reading, UK.
Liron designs multilingual typefaces for international companies, specializing in Hebrew and Amharic. Among them is Aravrit, a new hybrid writing system which merges Hebrew and Arabic, and has received wide recognition for its ingenuity and scope. Additionally, she runs 52 ideas, a weekly newsletter with notes on productivity, activeness and running multiple projects. She loves asking questions while interviewing designers, teaching and researching lost Hebrew typefaces.
Liron has several years of organising and curating an international typeface conference. She shares her knowledge and experiences in lectures and workshops around the world. Liron loves traveling, searching for the finest coffee, and searching for typographic treasures in dusty archives.
